Feb. 20, 2026 at 4:04 PM ET5 min read

Pinterest Eyes Gen Z with New Board Appointment and Strong User Growth

Tim BohenAvatar
Written by Tim Bohen
Reviewed by Ben Sturgill Fact-checked by Ellis Hobbs

Pinterest Inc. stocks have been trading up by 5.96% as market sentiment is bolstered by promising future growth prospects.

Key Takeaways

  • The strategic addition of Kecia Steelman to Pinterest’s Board of Directors aims to harness her retail expertise for future growth.
  • A record $4.2B in revenue for 2025, reflecting a healthy 16% increase compared to the previous year, though revenue missed estimates by a small margin.
  • Pinterest’s user base expanded by 12%, reaching 619M active users, surpassing expectations and portraying solid growth momentum.
  • Several analysts have adjusted their price targets downward, with Goldman Sachs and TD Cowen lowering them significantly but maintaining positive ratings.
  • Despite recent price target reductions, Pinterest’s focus on enhancing its advertiser base and embracing performance-driven commerce offers a hopeful growth narrative.

Quick Financial Overview

In the latest earnings release, Pinterest demonstrated robust growth in user numbers while achieving a solid revenue figure. For 2025, the revenue reached an impressive $4.2B, marking a 16% year-over-year increase. Moreover, EPS matched analysts’ expectations at $0.67 per share.

However, the revenue of $1.319B for the quarter fell short of the anticipated $1.33B due to macroeconomic pressures. Despite this slight miss in revenue expectations, the company showed remarkable resilience by bringing monthly active users up by 12% to 619M, effortlessly surpassing market analysts’ consensus of 612.8M.

More Breaking News

The strategic appointment of Kecia Steelman, Ulta Beauty’s President and CEO, to Pinterest’s Board epitomizes their initiative to leverage top-notch retail expertise to further transform its platform, particularly attracting the Gen Z audience.

Market Reactions: Analyst Price Target Adjustments

Goldman Sachs and TD Cowen, both notable institutions, revised their projections for Pinterest, embracing the more cautious macro environment. Goldman cut its price target from $32 to $23, grounding its decision in anticipated revenue pressure from economic headwinds. TD Cowen also adjusted its target downward, from $44 to $36, citing similar concerns but remained optimistic with buy ratings intact.

These adjustments, however, highlight a blend of caution and optimism, reflecting the understanding that while near-term pressures exist, Pinterest’s underlying growth drive and strategic pivots towards advertisement diversification testify to its long-term potential.

A Glimpse into Pinterest’s Future: Strategic Moves Amidst Challenges

Pinterest is at a crossroads positioning itself for significant growth yet contending with current economic uncertainties. Strategic expansions into performance-driven commerce and broadening of its advertiser base illustrate the company’s intent to ride the commerce tailwind even as broader macroeconomic factors apply pressure.

As Pinterest envisions enhancing its visual discovery and shopping experiences, engaging Gen Z becomes pivotal. Kecia Steelman’s induction into the Board brings a refreshing dynamism geared towards this demographic, paving new avenues for growth by syncing diverse retail experiences with digital exploration on Pinterest’s platform.

In essence, as the company continues to stretch its digital wings, from improving omnichannel experiences to catering to Gen Z’s preferences, Pinterest projects a blend of innovation and prudence, a formula crucial to navigating the landscape’s complexities.

The coming quarters will likely gauge the success of these strategic gambits. Analyst opinions continue to reveal a narrative imbued with cautious optimism that despite earnings misses, the underlying growth story remains compelling.

Conclusion: Navigating the Path Forward

In wrapping up, Pinterest’s recent announcements and performance metrics paint a picture of a company teeming with possibilities but shadowed by economic headwinds. The adjustments in price targets and revenue expectations are understandable in today’s macro climate.

However, stepping back to examine the broader scope, Pinterest’s dedication to reinforcing its platform’s appeal through targeted strategic moves like appointing Kecia Steelman and ramping up user engagement show commitment to enduring relevance and market resilience. As Tim Bohen, lead trainer with StocksToTrade says, “I focus on momentum that’s visible right now. Speculation on future moves is outside my playbook.” This trading perspective suggests a focus on the visible results Pinterest is delivering, rather than baseless speculation.

Traders would be prudent to keep a close eye on ongoing transformations within the company, understanding that as Pinterest grapples with external challenges, the seeds of strategic foresight it plants today may well yield promising dividends in the markets of tomorrow.

This is stock news, not investment advice. StocksToTrade News delivers real-time stock market updates tailored to highlight the key catalysts driving short-term price movements. Our coverage is designed for active traders and investors who thrive in fast-moving markets, with a focus on volatile sectors like penny stocks, AI stocks, Robinhood stocks and other momentum plays. From earnings reports and FDA approvals to mergers, new contracts, and unusual trading volume, we break down the events that can spark significant price action.

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