Stock Trading
Feb. 5, 202413 min read

How To Make Money With Penny Stocks: A Guide To Trading Penny Stocks

Tim BohenAvatar
Written by Tim Bohen

Penny stocks are stocks that trade under $5, and they can lead to profitability if approached with the right strategy. Their low share prices and high volatility mean that they can rack up high percentage gains fast. But remember, the world of penny stocks is different from many of the stocks listed on major exchanges like NYSE or Nasdaq.

You should read this article because it provides a comprehensive guide on trading penny stocks, covering everything from the basics of what penny stocks are to advanced strategies for making profitable trades.

I’ll answer the following questions:

  • What are penny stocks?
  • How do penny stocks work?
  • What are the pros of investing in penny stocks?
  • How can you research penny stocks effectively?
  • What strategies should you develop for trading penny stocks?
  • How can you use scanners to find good penny stocks?
  • What tips can help you make money with penny stocks?
  • Is it risky to buy penny stocks?

Let’s get to the content!

What Are Penny Stocks?

Penny stocks are a unique and often misunderstood part of the stock market. They refer to stocks with a very low share price, typically under $5, and are usually associated with small-cap companies. These stocks are known for their high volatility and are considered speculative investments. 

In my experience teaching and trading, I emphasize that trading penny stocks requires an understanding of market dynamics and the ability to act quickly on this information. These stocks can be a valuable part of a diversified investment strategy but require careful consideration and a robust approach to risk management.

How Do Penny Stocks Work?

Penny stocks are shares of small companies that trade at lower prices, typically below $5 per share. They are often traded on OTC markets, which are less regulated than major stock exchanges. This aspect of penny stocks requires investors to be more vigilant in their research and approach. Trading penny stocks is not just about picking stocks with low prices; it’s about identifying potential in the market and understanding the risks involved.

Pros of Investing in Penny Stocks

Investing in penny stocks offers several advantages, such as the potential for large percentage gains from small absolute price movements. Their low entry cost makes them accessible to a wide range of investors, including those who may not have substantial funds available. 

However, as I often tell traders, the key is to recognize both the opportunities and the risks involved. Penny stocks can provide a rapid growth opportunity, but they also carry a higher level of risk compared to more established stocks.

Always trade with a plan.

High Return Potential

Penny stocks offer the potential for high returns due to their low entry costs. A small increase in share price can result in significant percentage gains. However, these stocks are also associated with higher risks, so it’s crucial to approach them with a strategic mindset.

Low Entry Cost

The low price per share of penny stocks makes them accessible to investors with limited capital. This accessibility allows investors to buy a larger number of shares with a smaller amount of money, potentially increasing the chance of significant returns.

Diversification

Penny stocks can add diversification to your investment portfolio. While they carry higher risk, when combined with more stable investments, they can offer a balance.

Opportunity for Undiscovered Gems

Penny stocks often belong to up-and-coming companies. Investing in these stocks can mean getting in on the ground floor of a future successful company.

Less Competition

Penny stocks are not typically the focus of large institutional investors, which can mean less competition for individual investors.

Potential for Quick Profits

Due to their volatility, penny stocks can provide opportunities for quick profits. However, this requires an ability to react swiftly to market changes, a skill developed through experience and research.

Researching Penny Stocks

Researching penny stocks involves a deep dive into the business and financials of small-cap companies. This can be challenging, as information might not be as readily available or as comprehensive as for larger, more established companies. 

In my articles and newsletters, I frequently discuss the importance of developing a keen eye for identifying promising penny stocks. This involves assessing the company’s business model, financial health, and the market potential of its products or services. As with all types of trading, thorough research is a fundamental requirement for success.

Develop a Strategy

Developing a strategy is essential in trading penny stocks. This involves setting clear goals, understanding your risk tolerance, and determining how much you’re willing to invest. Remember, a well-defined strategy is the backbone of successful trading.

Learn to Read Financial Statements

Understanding financial statements is crucial. They offer insights into a company’s financial health, which can help you make informed decisions.

Analyze the Stock’s Historical Performance

Analyzing a stock’s historical performance can provide valuable information about its potential. Look for trends in share prices and trading volumes to gauge investor interest and market liquidity.

Consider the Risk Tolerance Level

Penny stocks are high-risk investments. It’s important to understand your risk tolerance level and invest accordingly.

Trading Penny Stocks

Trading penny stocks is a fast-paced and often exhilarating experience, but it comes with its own set of challenges. These stocks often exhibit high volatility and low liquidity, making it essential to have a well-defined trading strategy in place. 

My advice to traders is always to approach penny stocks with a clear understanding of their position and risk tolerance. It’s also important to choose the right broker, as fees and the availability of certain types of stocks can vary significantly between brokers.

Using Stock Screener Tools

Stock screener tools can help you identify penny stocks that match your investment criteria. These tools filter stocks based on specific parameters like price, volume, and industry sector.

Track Record of Successful Investors in Penny Stocks

Learning from successful penny stock investors can provide valuable insights. Analyze their strategies and understand what works in the market.

Understanding Exchange and Volume Information for Each Stock

Understanding the exchange where a penny stock is traded and its trading volume is crucial. Higher volumes typically indicate greater liquidity and interest in the stock.

Estimating Price Per Share & Cents Per Share for Thousands of Shares

Estimating the price per share and calculating potential returns is an essential skill. This involves understanding the nuances of price movements in penny stocks.

How To Find Profitable Penny Stocks

Finding profitable penny stocks requires a combination of using the right tools and applying a disciplined approach to analysis. Scanners and other stock screening tools can be invaluable in identifying potential penny stock investments. However, the reality of penny stock trading is that not all that glitters is gold. 

I teach that it’s crucial to look beyond the hype and conduct thorough research to understand the true potential of a penny stock. This often means going beyond the numbers to understand the business, its market, and any other factors that could influence its success.

Using Scanners to Find Penny Stocks

Scanners are tools that help you find stocks based on specific criteria, such as price changes, volume, or financial metrics.

When it comes to scanners, StocksToTrade is first on my list. It’s a powerful trading platform that integrates with most major brokers.

I use StocksToTrade to scan for news, tweets, earning reports, and more — all covered in its powerful news scanner. It has the trading indicators, dynamic charts, and stock screening capabilities that traders like me look for in a platform. It also has a selection of add-on alerts services, so you can stay ahead of the curve.

Grab your 14-day StocksToTrade trial today — it’s only $7!

What You Need To Find Good Penny Stocks

To find good penny stocks, you need access to reliable information, a keen eye for market trends, and the ability to read and interpret financial data.

Reading Stock Chart Patterns To Find Penny Stocks

Understanding stock chart patterns can help you identify potential investment opportunities in penny stocks. Look for patterns that indicate upward or downward trends.

Using Financial Ratios To Find Penny Stocks

Financial ratios can provide insights into a company’s performance. Ratios like price-to-earnings, debt-to-equity, and return on equity are useful in evaluating penny stocks.

Tips To Make Money With Penny Stocks

Making money with penny stocks involves more than just picking the right stock; it requires a comprehensive approach to trading. This includes doing your homework, starting with smaller investments, and diversifying your portfolio to manage risk effectively. In my experience, successful penny stock traders are those who avoid overhyped stocks and focus on companies with sound business fundamentals. Setting a budget and using tools like stop-loss orders can help manage the inherent risks. Finally, staying updated with market news and trends is crucial to adapt your strategy in the fast-moving world of penny stocks.

Research Is Key

Thorough research is the cornerstone of successful penny stock trading. This includes understanding the company, its industry, and the market conditions.

Start Small

Begin with a small investment to minimize risk. Penny stocks are volatile, and it’s wise to limit your exposure as you learn the ropes.

Diversify

Diversification is crucial in mitigating risk. Don’t put all your money in one stock or one sector.

Avoid Overhyped Stocks

Be cautious of stocks with excessive hype, as they may not have solid fundamentals to back up their price.

Set a Budget

Decide on a budget for your penny stock investments and stick to it. This can help you avoid significant losses.

Use Stop-Loss Orders

Stop-loss orders can help you manage risk by automatically selling a stock when it reaches a certain price.

Stay Updated

The penny stock market is dynamic. Staying updated on market news and trends is crucial for making informed decisions.

Key Takeaways

Trading penny stocks can be profitable, but it requires a well-thought-out strategy, thorough research, and an understanding of the risks involved. Approach penny stock trading with caution, and always be prepared to adapt your strategy as the market changes.

There are a ton of ways to build day trading careers… But all of them start with the basics.

Before you even think about becoming profitable, you’ll need to build a solid foundation. That’s what I help my students do every day — scanning the market, outlining trading plans, and answering any questions that come up.

You can check out the NO-COST webinar here for a closer look at how profitable traders go about preparing for the trading day!

What stocks are you watching? If you made it this far, write “I won’t trade without a plan” in the comments!

Frequently Asked Questions

Can You Get Rich Off Penny Stocks?

While penny stocks offer the potential for high returns, they also come with high risks. Some investors have achieved significant profits, but it requires skill, patience, and a bit of luck.

Do Penny Stocks “Go Big”?

Occasionally, penny stocks experience significant growth and become successful companies. However, this is not the norm, and investors should approach such opportunities with a realistic mindset.

Is It Risky To Buy Penny Stocks?

Yes, buying penny stocks is risky due to their volatility and the lack of information available about the companies. It’s important to do thorough research, understand the risks, and build a good plan before trading.

How To Choose a Brokerage Account for Penny Stock Trading?

Choosing the right brokerage account is crucial for trading penny stocks. An account with low fees is important, as penny stock trading often involves buying a lot of shares, and high fees can eat into profits. Additionally, the account should meet specific requirements for penny stock trading, such as access to over-the-counter markets. 

Credit cards are not typically used for funding these accounts due to high fees and risks; instead, direct bank transfers or ACH payments are preferred. Lastly, ensure there’s plenty of support and resources offered by the brokerage for new traders.

What Are Key Reasons To Consider Penny Stock Trading?

One primary reason to trade penny stocks is the potential for high returns, though this comes with significant risk. For example, a penny stock may experience rapid price fluctuations, offering opportunities for substantial profits, but also posing the risk of considerable losses. 

Understanding the behavior of people in the market is also important. Crowd psychology can drive the price of penny stocks up or down quickly, so monitoring market sentiment and investor reactions is crucial. Remember, success in penny stock trading often requires a careful blend of strategic planning and risk management.